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3665. Digital Marketing

Also offered as: MKTG 3665

3.00 credits

Prerequisites:

Grading Basis: Graded

This course provides an introduction to digital marketing strategies. Students learn to align digital marketing strategies with companies' overall marketing goals, and to understand the major tools of digital marketing, such as web research, analytics, search engine optimization, online ads, and social media. Students gain experience developing, implementing, and evaluating digital marketing strategies.


Last Refreshed: 02-JAN-25 05.20.24.288918 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
Section Class Number Notes Instructor Enrollment Session Instruction Mode
301 8951 Ryan, William 3/3 Reg Online Asynchronous
701 8952 Ryan, William 3/3 Reg Online Asynchronous
801 8953 Ryan, William 1/2 Reg Online Asynchronous