Spring 2025
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Online Courses – Spring
MKTG 3757
3757. Strategic Brand Management
This course provides an introduction to building, leveraging, and enhancing brand equity and making strategic brand decisions. Students learn to design brands, build brand communities, measure brand performance, manage a brand portfolio, and conduct brand assessments.
Last Refreshed: 20-DEC-24 05.20.17.275138 AM
To view current class enrollment click the refresh icon next to the enrollment numbers.
| Enrollment Data | Section | Class Number | Notes | Instructor | Enrollment | Session | Instruction Mode |
|---|---|---|---|---|---|---|---|
| 1253 9163 1 331 | 331 | 9163 | Harris, Wynd | 4/4 | Reg | Online Synchronous | |
| 1253 9164 1 701 | 701 | 9164 | Harris, Wynd | 10/10 | Reg | Online Synchronous | |
| 1253 9165 1 881 | 881 | 9165 | Harris, Wynd | 12/12 | Reg | Online Synchronous |